Exhibitors profile

Origin of exhibitors 2018 from 60 countriesArgentina: 1; Australia: 21; Austria: 94; Azerbaijan: 1; Bahrain: 1; Belarus: 5; Belgium: 48; Brazil: 5; Bulgaria: 3; Canada: 17; China, People's Republic: 176; Croatia: 8; Czechia: 86; Denmark: 19; Egypt: 1; Estonia: 1; Finland: 32; France: 205; Germany: 1152; Greece: 2; Hong Kong, China SAR: 1; Hungary: 22; India: 35; Indonesia: 1; Iran, Islamic Republic: 4; Ireland: 4; Israel: 5; Italy: 190; Japan: 38; Kazakhstan: 3; Korea, Republic: 43; Latvia: 4; Liechtenstein: 1; Luxembourg: 3; Malaysia: 4; Mexico: 1; Morocco: 7; Netherlands: 46; Norway: 6; Poland: 83; Portugal: 20; Qatar: 1; Romania: 8; Russia: 52; Serbia: 4; Singapore: 1; Slovakia: 24; Slovenia: 7; South Africa: 5; Spain: 89; Sweden: 38; Switzerland: 151; Taiwan: 24; Thailand: 3; Tunisia: 6; Turkey: 47; Ukraine: 19; United Arab Emirates: 2; United Kingdom of Great Britain and Northern Ireland: 119; United States of America: 63

FKM Trade visitors profile 2018

Visitors total (number of entries)161.157Proportion of trade visitors95 %

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Origin according to federal states

Total Germany (%)50of whichNielsen 110

• Bremen0
• Hamburg2
• Lower Saxony6
• Schleswig-Holstein2

Nielsen 210

• North Rhine-Westphalia10

Nielsen 3a7

• Hesse5
• Rhineland-Palatinate2
• Saarland0

Nielsen 3b7

• Baden-Württemberg7

Nielsen 412

• Bavaria12

Nielsen 5+640

• Berlin22
• Brandenburg11
• Mecklenburg-West Pommerania2
• Saxony-Anhalt6

Nielsen 715

• Saxony13
• Thuringia3

Economic sector

Economic sector (%)

• Industry44
• Skilled trades2
• Retail trade2
• Wholesale/foreign trade2
• Service25
• Politics, public administration4
• Association/guild/chamber1
• Research/science3
• School, university, education2
• Media1
• Other sectors5
• Student7
• Other not gainfully employed2

Professional position

Professional position (%)

• Entrepreneur, co-owner, freelancer9
• Managing director, board member, head of an authority etc.9
• Area manager, works manager, plant manager, branch manager, head of public office13
• Department head, group head, team leader21
• Other salaried staff, civil servant, skilled worker31
• Lecturer, teacher3
• Trainee3
• Other position3
• Student7
• Other not gainfully employed2

Area of responsibility

Area of responsibility (%)

• Management13
• Research/development/design20
• Manufacturing, production, quality control9
• Buying/procurement5
• Finance/accounting, controlling2
• Information and communication technology6
• Personnel administration, administration2
• Sales9
• Marketing, advertising, PR3
• Logistics: material management, storage, transport2
• Maintenance/repairs9
• Other area12
• Student7
• Other not gainfully employed2

Origin by km

Distance to home (%)

• up to 50 km14
• up to 100 km2
• more than 100 km up to 300 km15
• over 300 km69

Origin by continents

Foreign origin total (%) *50of which

• EU54
• Other european countries15
• Africa1
• North America4
• South and Central America3
• Middle East2
• South-, East-, Central Asia18
• Australia/Oceania2

* = determined by visitor registration

Origin by countries

Countries with the highest visitor shares (%) *

• France9
• China, People's Republic8
• Switzerland6
• Czechia6
• United Kingdom of Great Britain and Northern Ireland6

* = determined by visitor registration

Size of company/organization

Size of company/organization (%)

• 1 - 45
• 5 - 95
• 10 - 4911
• 50 - 19914
• 200 - 49912
• 500 - 9998
• 1 000 and more36
• Student7
• Other not employed2

Purchasing/ Procurement powers

Influence on purchasing/procurement decisions (%)

• decisively16
• collectively32
• in an advisory capacity/organization27
• no16
• Student7
• Other not gainfully employed2

Frequency of trade fair visits

Frequency of trade fair visits (%)

• Previous event36
• Earlier events31
• First visit46

Length of stay

Average length of stay (days)1.80

Survey conducted by: Gelszus Messe- Marktforschung GmbH